海洋经济

2017, v.7;No.39(03) 43-51

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基于城乡居民消费偏好的东海经济区三省一市供给侧改革对策研究
Countermeasures of Supply-side Reform on the Basis of Urban Residents' Consumer Preferences——An example of three provinces and one municipality in the East China Sea Economic Zone

张效莉;吴韦唯;曹佳宾;纠手才;
ZHANG Xiaoli;WU Weiwei;CAO Jiabin;JIU Shoucai;Research Center of Marine Economy,Shanghai Ocean University;

摘要(Abstract):

东海经济区是我国经济相对发达的地区,其三省一市的城市群对我国经济乃至世界的发展发挥了非常重要的作用,三省一市城市居民的消费倾向更是引领了国内消费的前沿。因此,对东海经济区三省一市城市居民边际消费倾向进行实证研究,依据城市居民的消费趋势和特征研究面向该地区城市居民的供给侧改革的特征和方向,为有关部门制定相关政策提供决策参考的意义非常重大。运用ELES模型分别对东海区三省一市城市居民不同收入层次下的食品、衣着、家庭用品、医疗保健、交通通讯、文教娱乐、居住等七类消费品的边际消费倾向进行实证研究。通过对同一省市不同收入层次的城市居民边际消费倾向的逐项分析,对不同省市城市居民的边际消费倾向对比分析,得出如下结论:各收入水平的城市居民边际消费倾向排在前四位的是交通通讯、文教娱乐、食品和衣着,而对居住、家庭用品以及医疗保健的消费偏好不高。基于上述消费偏好特征,分别针对占大多数人口比重的中低收入水平、中等收入水平和中高收入水平群体的消费偏好,提出了适应并引导消费需求的供给测结构性改革的四大对策建议。
The East China Sea Economic Zone is a region in China with relatively developed economy,whole urban agglomeration of three provinces and one municipality has played a very important role not only in China's economic development but also in the world's economic development. Therefore,to make an empirical research into urban residents' marginal consumer preferences of three provinces and one municipality in the East China Sea Economic Zone,and find out the direction and trends of supply-side reforms for those urban residents accordingly is of great significance significant providing decision-making reference for relevant institutions to formulate relevant policies and make decisions. This article used the ELES model to make an empirical research into the marginal propensity to consume of the three provinces and one municipality's urban residents for the seven types of consumer goods of food,clothing,household goods,health care,transportation and communications,cultural and educational and entertainment and living at different income levels in the East China Sea Economic Zone. The research results show that urban residents at different income levels would sequentially allocate their income increase consumer preferences in transportation and communications,education and entertainment,food and clothing,but the consumer preferences for living,household goods and healthcare consumer were not high. On the basis of the preference feature,the article gave four suggestions to guide the consumer demand of supply-side structural reforms about consumer preferences of the population at low-income,middle-income and high-income levels which constitute the majority of the population.

关键词(KeyWords): 东海经济区;城市居民;消费偏好;供给侧改革;对策
East China Sea Economic Zone;Urban residents;Consumer preferences;Supply-side reform;Countermeasure

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作者(Author): 张效莉;吴韦唯;曹佳宾;纠手才;
ZHANG Xiaoli;WU Weiwei;CAO Jiabin;JIU Shoucai;Research Center of Marine Economy,Shanghai Ocean University;

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